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Saturday, 18 December 2010

TOP 10 ARTISTS OF 2010: #6 B.O.B.

47197, MADRID, SPAIN - Sunday November 7, 2010. B.O.B performs onstage during the MTV Europe Awards 2010 at the La Caja Magica in Madrid.  Photograph:  Max Powell,

There's nothing new these days even with space age, Star Trek geek, backpack rappers. We all love Lupe Fiasco and Kid Cudi. Still Atlanta's B.O.B. provided us with something different with his 'Adventures Of Bobby Ray'. The skillful rhymer trekked away from hip-hop for three massive collaborations and hits. First he played guitar alongside other versatile, new talent Bruno Mars for 'Nothin' For You'. One of the biggest hits of the Summer and the year. The feel good song even had a brilliant stop motion video reminiscent of classic hip-hop and Michael Jackson's 'Black Or White'. Then Bobby Ray reached out to Hayley Williams of Paramore for 'Airplanes' as his star status took off even further. B.O.B has more than arrived and has got his wish right now. Still that hasn't stopped him from producing 'Magic' with Weezers Rivers Cuomo and a host of great album tracks including, 'Past My Shades' with Lupe and the brilliant 'Ghost In The Machine'. With all this spirit the young ATLien took over the world and invaded the charts. TIM DAVID HARVEY.

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